JOB DESCRIPTION – MARKETING MANAGER
Duties and responsibilities:
➢ Define and implement country specific marketing plan
➢ Define marketing goals and KPI’s in alignment with the Company’s growth model
and vision
➢ Design and implement strategic marketing campaigns to ensure brand awareness
and growth
➢ Design and implement marketing goals and programs
➢ Management of Brand Websites for both Countries
➢ Management of social media for associated brands and Countries
➢ Data Analytics – provide statistical data to represent market trends, areas for
growth, areas in decline and marketing strategies to support such data
➢ Public Relations and Corporate Communications for the associated brands within
the respective Countries
Job Title Marketing Manager
Location St. Lucia (to provide services for St. Lucia and St. Kitts)
Position Reports to Country Manager, St. Lucia
Position Scope The Marketing Manager is responsible for the oversight of the
Islands’ marketing campaigns with the aim of maintaining and
increasing brand awareness by developing and implementing
marketing strategies online and offline.
MANDATORY EXPECTATIONS:
• Must hold a valid passport and have the ability to travel to St.
Kitts and Trinidad and Tobago within the required notice
period
• Must own or have access to a reliable vehicle
• Experience with graphic design and ability to create market
specific graphic work is an asset
➢ Track effectiveness of marketing campaigns and report findings to the executive
team
➢ Design and production of promotional materials such as website graphic content
designs and promotional brochures
➢ Oversight of Company’s association with Key Stakeholders to boost marketing and
partnerships and ability to represent Company at trade festivals, shows, concerts
and events
➢ Managing the marketing budget
➢ Any other duties as required by Management
EDUCATIONAL REQUIREMENTS
✓ Bachelor in Marketing or Equivalent
Field
✓ Experience with the management of
online/ app systems for generation of
sales
EXPERIENCE REQUIREMENTS
✓ 5+ years managing the development and
implementation of marketing strategies
✓ Competence as a creative writer and an
ability to create specific and catchy
promotions
✓ Exposure to digital and direct response
marketing
SKILLS AND ATTRIBUTES
✓ Must be available to work a flexible
schedule, ability to work on call
✓ Must be able to organize and prioritize
tasks in order to meet strict deadlines;
✓ Strong problem-solving skills and abilities
✓ Strong Project Management skills
All applications should be emailed to ritualsstlucia@pizzaboys.com on or before Sunday, July 31, 2022.
